Bazaarvoice Inc (NASDAQ:BV): Takeover in the Offing?


Bazaarvoice Inc (NASDAQ:BV) captures and provides consumer-generated-content (CGC) such as ratings and reviews through its SaaS platform. The stock vaulted over 9% Friday and closed at $5.47, a new 52-week high.

Through September, the stock has been moving up sharply with high volume, and may have been fueled by persistent rumors about takeover interest from companies such as Oracle Corporation (NYSE:ORCL) and, inc. (NYSE:CRM), apart from a stellar first quarter earnings report.

Bazaarvoice Inc (NASDAQ:BV) on new growth trajectory

“We continue to see a path to doubling our revenue over the next 5 years,” said CEO Gene Austin at the company’s Q1 2017 earnings call earlier this month. “We believe our current core SaaS solutions provide a revenue growth opportunity in the mid to high single-digit range, while our new investments in shopper data initiatives can drive our company’s annual growth to 15% to 20% over the long-term.”

The company reported quarterly revenues that surpassed guidance, and another quarter of positive operating cash flow.

CEO Austin went on to suggest that the business was turning the corner.

Earlier this month, BV partnered with Social Media Link (SML) to integrate the former’s syndication and CGC platform within SML’s advocacy marketing solutions. The partnership is expected to provide online shoppers better access to authentic review content.

Analysts at B. Riley have a Buy rating on the stock and a price target of $8. Analysts at TheStreet upgraded the stock from a Sell to a Hold rating on September 7.

Technical stars are lining up for Bazaarvoice Inc (NASDAQ:BV)

The stock has nearly doubled from its 52-week low of $2.82.

Technically, the weekly chart of BV shows a very bullish candlesticks pattern known as the Three White Soldiers pattern – an indicator of more bullish fireworks ahead.


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